2024 will be the first US presidential election in the age of generative AI. How worried should we be about the spread of misinformation and its implications for democracy?

In 2016, social media platforms became Petri dishes of disinformation as foreign actors and far-right activists spread fake stories and worked to heighten partisan divisions. The 2020 election was fraught with conspiracy theories and baseless claims about voter fraud.

As 2024 approaches, tech and media experts warn that new generative AI tools like ChatGPT and Midjourney have the potential to spread misinformation and disinformation faster and easier than ever before. And this comes as newsrooms are experiencing mass layoffs and trusted systems like Twitter’s verification process become further eroded.

On GZERO World with Ian Bremmer, Media experts Brian Stelter and Nicole Hemmer says the stakes are incredibly high for truth and democracy.

“I think AI is going to make it easier to have a lot more information pollution in the atmosphere,” Stelter warns.
But Hemmer says there may be a light at the end of the tunnel. “I think that people don’t want to be post-truth,” she argues, “So maybe that’s where we’ll see those green shoots as people innovate ways to make it easier to navigate a world that’s awash in this kind of disinformation.”

Watch this episode of GZERO World with Ian Bremmer: "Politics, trust & the media in the age of misinformation"
Watch GZERO World with Ian Bremmer at gzeromedia.com/gzeroworld or on US public television. Check local listings.

More For You

Chris, an Army veteran, started his Walmart journey over 25 years ago as an hourly associate. Today, he manages a Distribution Center and serves as a mentor, helping others navigate their own paths to success. At Walmart, associates have the opportunity to take advantage of the pathways, perks, and pay that come with the job — with or without a college degree. In fact, more than 75% of Walmart management started as hourly associates. Learn more about how over 130,000 associates were promoted into roles of greater responsibility and higher pay in FY25.